What’s Wrong with Dove’s New “Choose Beautiful” Ad

I think the last point of this article should have been the first point. Why should women spend so much time worrying about their looks?

Informed Dissent

Yes, Dove has done it again. “It” being releasing an ad meant to convince us that this company just wants us to feel good about ourselves. I’ve been seeing this commercial EVERYWHERE in the last couple of days, but just in case you missed it, you can watch it here:

This wholesome and positive commercial manages to annoy me a lot. It might seem like I’m just being negative, after all, what’s wrong with telling women to love themselves? Well, a lot, apparently.

1. If we actually felt good about ourselves, these companies would go out of business.

I mean, yeah, most of us will use soap and maybe moisturizer even if we felt beautiful all the time, but would we really need all the products Dove and their competitors offer us? Would we need the “Dove Beauty Bar” (as opposed to just regular soap)? Would we need their “Purely Pampering Pistachio…

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